Single Source Closed Loop
Insights Consulting
Integrated Single Source Mobile Platform for Insights
Today a marketer is looking for not just data but solutions to its marketing problems. Clue-Box provides quick and effective solutions through “Single Source Closed Loop” (SSCL) approach.
What is it ?
Execute desktop surveys, tablet surveys and mobile surveys – using only one mode per project or utilizing all simultaneously for a multimode solution. Deployment of mobile-optimized surveys via both online and mobile allows flexibility in research design and increases reach.
It provides advanced survey programming capabilities via an intuitive user interface which includes features such as ACR (Advanced Character Recognition) based tracking studies, tracking purchases using OCR (Optical Character Recognition) within Clue-Box.
Who is it for ?
For clients to acquire, develop and retain their customers by collecting and interpreting the survey information. Survey results help a business to understand how actions taken by the business affected their customer behavior, and also allow for some predictions of customer reaction to proposed changes. For clients to develop Optimum Media Mix for advertising spend efficiency. For clients to plan (below the line) BTL activities.
What will it do ?
Collect consumer opinions about the products and services which will have a direct impact on the companies to market and distribute new products and services to consumers. Clue-Box reporting and analytics tools enables detailed, customizable report generation via an easy-to-use interface. Get access to the insights as and when needed and choose from multiple options on how best to view and present the survey data.
